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[Ranking Analysis] Pearl Abyss The most black desert

Free The Black Desert, which fell to 32nd place last week, rebounded since the end of June. This week, he jumped 11 stairs and ranked 21st. The main figures such as portal search volume, PC room usage, and personal broadcasting viewers have risen significantly, but the strategy of showing 'Dracania' awakening and the new season 'Knight' at the same time was effective on the 27th. do.

New characters, awakening, and season servers are cards that are believed in the Black Desert. In the meantime, it has been remarkable in ranking competition, and has achieved significant achievements in the inflow of new/return users. In addition, the season pass, which is operated in parallel with the season server, is also the source of black desert states. The reason why Pearl Abyss created a season server that can quickly grow the character is the inflow of the user, and the new season with the new awakening that is expected to return the user can be maximized.

In other words, the black desert lacks freshness, but it has increased stability by cutting down the recession with the proven hole method. In the first quarter of this year, Pearl Abyss earned 79.5%of total sales from the Black Desert IP. In addition, the total sales are based on the platform, and the PC is 70%and mobile is only 24%. In summary, it can be analyzed that the dependence on black desert PC online is higher than mobile. There are also new works such as red deserts and goblins, but this year seems to have weight on stability because it has to be buttered with a black desert.

However, for the user, the game that repeats the same strategy can be somewhat boring. In fact, since December last year, the Black Desert's popularity trend has been entered into TOP 20 with the beginning of the new season, but this season, it was high but 21st. This may be a signal that the market response to the season is becoming insensitive. Stability is also good, but it is also necessary to show the quirky to ventilate around the user.

Diablo Immortal

Diablo Immortal, which caused a blast on both mobile and PCs immediately after its launch, is on a sharp decline. In the first week of the official service, he advanced to the 8th place and predicted the perception, but fell to 27th this week. It is also ranked 10th in the Google Play sales rankings, ranking 17th at 4:05 pm on the 3rd.

The biggest problem is that it is a slow update compared to competing. This can be more fatal in Korea where content consumption is fast. In addition, there is an alternative to DABLO users returning to the existing Diablo 3rd. Users who are familiar with mobile will disappear quickly, and Diablo fans seem to have lost their strength rapidly due to the overlapping patterns of staying in the existing work. Blizzard plans to add new contents every two weeks, and it is important to stop the decline.

In the top of this week, Paul Guys grabbed Aion and ranked ninth. Since early July, the major figures have been on the rise, and collaboration skins that will increase their interest are also appearing. In addition, it can also be advantageous that there is no competitive work among the same genres in Korea. Therefore, if there is no big mistake, it is expected to be long in the ranking competition. Paul Guys, who opened the second heyday with a free transition, is interested in entering the top 5.

In the lower level, the hit 2, which will be released on August 25, ranked 46th. Hit 2 has surged portal searches on the 28th, and the release schedule was announced on the day, and it appears to have attracted attention. At the same time, Nexon Games' strongly appealed is a user-friendly operation. It is a class summons right that allows you to select only 100% of your desired job, and an altar of coordinators who determine rules in the channel, such as the use of field PK by user voting. The approach is not bad, but this part can shine only when it is fun.

** Game Mecca Online Game Popularity rankings are based on the overall 'game recognition' and 'game access traffic' by combining portal search volume, PC room access, game broadcasting viewers, and game mecca users.

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